Green Product Placement Is Making Sustainability Cool & Normal

Credit to Author: Carolyn Fortuna| Date: Wed, 18 Sep 2019 08:00:49 +0000

Green marketing faces the challenge of creating and marketing innovative green products and services while persuading consumers. Green product placement is helping

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Why Hasn’t Hollywood Embraced The Electric Car?

Credit to Author: Guest Contributor| Date: Thu, 22 Aug 2019 11:00:24 +0000

From James Dean’s Mercury coupe in Rebel Without a Cause to Burt Reynolds’s Trans Am in Smokey and the Bandit to Jason Statham’s McLaren in the new Fast and Furious film, cars have been stars in many a Hollywood classic. However, as a recent Bloomberg article points out, electric cars are still waiting for their big-screen breakthrough

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