Angkas says sorry for tweet likening service to sex

Credit to Author: Dennis Maliwanag| Date: Wed, 31 Jul 2019 23:33:55 +0000

MANILA, Philippines — Motorcycle ride-hailing firm Angkas apologized on Thursday after its viral tweet that likened its service to sex drew flak.

Angkas on Tuesday tweeted a promo, saying “Angkas is like sex. It’s scary the first time pero masarap na ulit-ulitin.”

The marketing stunt made netizens uncomfortable and even the Philippine National Police has called out Angkas, saying the tweet is “not promoting public safety in transport business anymore.”

Angkas apologized that the tweet, which it described as a “misstep”, made its riders “uncomfortable” and “feel unsafe”, adding that it takes full responsibility for the deed.

“We would like to emphasize that making our riders feel uncomfortable is the last thing we want to do,” Angkas chief executive officer Angeline Tham said in a statement.

“Safety has always been our brand’s priority, and we apologize for how our recent tweet has made users feel unsafe and cast doubt on the integrity of our service,” she added.

The firm also apologized to its bikers as the tweet “cast them in an unfair light.”

It maintained that its bikers are “qualified professionals” who are “trained to respect their riders and make them as comfortable as possible.”

While Angkas believes that sex should be discussed maturely and openly, it admitted that its treatment of the matter was “far from desirable.

“Sex should never be used to create shame, fear, or disgust, and certainly not used lightly for the sake of some buzz,” Angkas said.

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